Mondelez`s FMCG and Coffee Opportunity

Mondelez`s FMCG and Coffee Opportunity

DATAG R A PH I C FM CG
Mondelez’s FMCG and Coffee Opportunity
Mondelez Major FMCG Brands
Key Soft Drinks Markets
Packaged Foods Brands: Key Contributors
US$ mn RSP, world 2013
Mondelez Sales
US$ mn RSP 2013
Cadbury
Brazil
Mexico
Japan
Argentina
Philippines
Venezuela
China
Czech Republic
Colombia
Saudi Arabia
Costa Rica
Austria
Trident
Oreo
Milka
Jacobs
LU
0
Tang
750
Key Bakery Markets
Mondelez Sales
US$ mn RSP 2013
Nabisco
USA
France
China
Brazil
Canada
Argentina
Venezuela
United Kingdom
Japan
Russia
Italy
Indonesia
Philadelphia
Ritz
Carte Noire
Tassimo
Maxwell House
0
700
4,350
Latin America Hot Drinks
Major Growth Markets
US$ mn RSP absolute growth 2013–18
Latin America Coffee
Brazil
Argentina
Colombia
Mexico
Honduras
Venezuela
Haiti
Peru
Chile
Cuba
El Salvador*
Dominican Rep.
0
1,200 2,400
0
850 1,700
US$ mn RSP
Notes:
* Modelled
** Standard Fresh Ground Coffee
*** Fresh Ground Coffee Pods
Mondelez Hot Drinks Sales
US$ mn RSP 2013
LATIN AMERICA
LEADING COMPANIES
Nestlé SA
DE Master Blenders 1753 NV
Strauss/São Miguel
Grupo Nutresa SA
Melitta Unternehmensgruppe Bentz KG
Indústrias Alimentícias Maratá Ltda
Cacique de Café Solúvel, Cia
Cafés La Virginia SA
Sabormex SA de CV
Industrias Banilejas CxA
Cia Iguaçu de Café Solúvel
Mitsui Norin Co Ltd
Germany
South Korea
France
Japan
Russia
United Kingdom
Poland
Canada
Sweden
Ukraine
Nigeria
Romania
0
0%
BRAZIL
CATEGORY OUTLOOK
Std. F.G. Coffee**
F.G. Coffee Pods***
Tea
Other Hot Drinks
Instant Coffee
Key Hot Drinks Markets
Coffee Competition
% share by value 2013
LATIN AMERICA
KEY MARKETS
5,500
8,000
12.5%
25%
BRAZIL
LEADING COMPANIES
DE Master Blenders 1753 NV
Strauss/São Miguel
Nestlé SA
Melitta Unternehmensgruppe Bentz KG
Indústrias Alimentícias Maratá Ltda
Cacique de Café Solúvel, Cia
0%
12.5%
% share
25%
1,300
Key Confectionery Markets
Mondelez Confectionery Sales
US$ mn RSP 2013
Brazil
United Kingdom
USA
Russia
Australia
France
Mexico
India
Germany
Argentina
Canada
Norway
0
4,200
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