Press information
Transcrição
Press information
Press information September 2014 / No. 50e/14 Leica Camera AG and Schedoni, the premium leather-goods manufacturer, present a superior-quality bag for both photography and business use At photokina 2014, Schedoni, the Italian leather-goods manufacturer from Modena, and Leica Camera AG, Wetzlar, will be presenting the first accessory created in a collaboration between the two companies: a premium leather bag that, thanks to its ingenious design, may be used both as a classic camera bag and as a business bag for discerning owners. Each Schedoni for Leica bag is painstakingly handcrafted from north Italian cowhide saddle leather by highly skilled and experienced leather workers. The production of a single bag using these traditional craft principles takes approximately 18 hours and involves the precise sewing of exactly 112 individual pieces of leather. The cognac-coloured leather is tanned in a traditional, purely organic process. This process is particularly environmentally friendly, as it involves no chemicals or other toxic substances. The inside of the bag is manufactured from selected, lightly sanded nubuck leather and lends the bag its inimitably velvety character. The dividing elements inside the bag can be easily exchanged and flexibly configured to create customised compartments for holding cameras, lenses and other photographic accessories. With these dividing elements removed, the bag is ideal for carrying documents and other business paraphernalia. A special sleeve compartment for a laptop computer and an integrated leather pocket for fountain pens and writing utensils increase the versatility of the bag and make it a perfect and stylish companion for everyday business use. Leica Camera AG I Am Leitz-Park 5 I 35578 Wetzlar I Deutschland I Telefon +49(0)6441-2080-0 I Telefax +49(0)6441-2080-333 I [email protected] www.leica-camera.com I AG mit Sitz in Wetzlar I Amtsgericht Wetzlar HRB 966 I AR-Vorsitzender: Dr. Andreas Kaufmann I Vorstand: Alfred Schopf (Vorsitzender), Ronald Marcel Peters, Markus Limberger, Oliver Kaltner I WEEE-Reg.-Nr. DE98502801 I HSBC Trinkhaus & Burkhardt I BLZ 300 308 80 I Konto 600 653 008 BIC TUBDDEDD I IBAN DE50 3003 0880 0600 6530 08 I Postbank AG I BLZ 500 100 60 I Konto 116 162 609 I BIC PBNKDEFF I IBAN DE28 5001 0060 0116 1626 09 All metal fittings are made of the finest brass, refined by palladium plating. The threads for the eye-catching contrast stitching are sourced from Germany. The bag will be available in a strictly limited edition of only 100 units and will bear a discreetly placed edition number on the inside. The bag will be available from Leica Stores. Leica and Schedoni will also be offering three matching leather accessories: slipcases for an iPad, an iPhone and for credit and business cards – all handcrafted by Schedoni from the same cowhide saddle and nubuck leather. Through matching design and materials, the bag and accessories create a perfectly harmonised four-part ensemble. The slipcases offer optimum protection for carrying sensitive devices. A practical pull-out mechanism ensures fast and uncomplicated access to the iPhone or iPad. Credit cards and business cards are ideally protected against dirt, rubbing and moisture. The matching premium leather accessories for the Schedoni for Leica bag are an unlimited edition and will be available as individual products from Leica Stores and Leica Boutiques. About Schedoni The fame of the well-known Italian manufacturer of leather goods and accessories is founded in particular on its leatherwork for the automotive industry. Schedoni is a regular supplier to prominent luxury marques such as Rolls Royce and Ferrari. Leading manufacturers in the watchmaking industry also source their premium leather wrist straps from the family-run company, which is now in its fourth generation at its original home in Modena. About Leica Camera Leica Camera AG is an internationally operating premium-segment manufacturer of cameras and sport optics products. The legendary status of the Leica brand is founded on a long tradition of excellence in the construction of lenses. Combined with innovative technologies, Leica products continue to guarantee better pictures in all situations in the worlds of visualisation and perception to this day. Leica Camera AG has its headquarters in Wetzlar, in the state of Hesse in Germany, and a second production site in Vila Nova de Famalicão, Portugal. The company operates branch Leica Camera AG I Am Leitz-Park 5 I 35578 Wetzlar I Deutschland I Telefon +49(0)6441-2080-0 I Telefax +49(0)6441-2080-333 I [email protected] www.leica-camera.com I AG mit Sitz in Wetzlar I Amtsgericht Wetzlar HRB 966 I AR-Vorsitzender: Dr. Andreas Kaufmann I Vorstand: Alfred Schopf (Vorsitzender), Ronald Marcel Peters, Markus Limberger, Oliver Kaltner I WEEE-Reg.-Nr. DE98502801 I HSBC Trinkhaus & Burkhardt I BLZ 300 308 80 I Konto 600 653 008 BIC TUBDDEDD I IBAN DE50 3003 0880 0600 6530 08 I Postbank AG I BLZ 500 100 60 I Konto 116 162 609 I BIC PBNKDEFF I IBAN DE28 5001 0060 0116 1626 09 offices in England, France, Japan, Singapore, Switzerland, South Korea, Italy, Australia and the USA. New and innovative products have been the driving force behind the company’s positive development in recent years. Contact person for your editorial offices: Holger Thurm / Direct line -143 / Direct fax -455 / [email protected] Leica Camera AG I Am Leitz-Park 5 I 35578 Wetzlar I Deutschland I Telefon +49(0)6441-2080-0 I Telefax +49(0)6441-2080-333 I [email protected] www.leica-camera.com I AG mit Sitz in Wetzlar I Amtsgericht Wetzlar HRB 966 I AR-Vorsitzender: Dr. Andreas Kaufmann I Vorstand: Alfred Schopf (Vorsitzender), Ronald Marcel Peters, Markus Limberger, Oliver Kaltner I WEEE-Reg.-Nr. DE98502801 I HSBC Trinkhaus & Burkhardt I BLZ 300 308 80 I Konto 600 653 008 BIC TUBDDEDD I IBAN DE50 3003 0880 0600 6530 08 I Postbank AG I BLZ 500 100 60 I Konto 116 162 609 I BIC PBNKDEFF I IBAN DE28 5001 0060 0116 1626 09