Relationship Management

Relationship Management:
Joint Fundraising – Successful Fundraising!
Relationship Management
KIT – University of the State of Baden-Württemberg and
National Research Center of the Helmholtz Association
www.kit.edu
KIT-Relationship Management
RELATIONSHIP MANAGEMENT
CareerService
2
22.07.2011
Foundations
& Awards
Alumni
Sponsoring
Fundraising
Relationship Management
The perfect fundraising cycle
„Friendraising“
Fundraising
Patron
„Friendraising“
3
22.07.2011
Student
Alumni
„Friendraising“
Relationship Management
KIT-CareerService
contact for an interface between KIT, students and
companies
places students in the professional world and supports
with applications, internships and jobs
is financed by cooperation contracts with companies
4
22.07.2011
Relationship Management
KIT-CareerService: Portfolio
CareerService Events
CareerDays
CareerCoaching
Cooperations with
companies
DiversityEvents
5
22.07.2011
Excursions
-Fotoshooting
-Proof-Read CV
Website & Online Job Portal
Relationship Management
KIT-Foundations & Awards
•
6
Handling of different award and scholarship programs,
e.g. the alumni scholarship program
Bureau takes care of internal and external foundations;
integration of new foundations, extending existing
foundations
Consults internal organizations and students for
scholarships, awards, etc.
22.07.2011
Relationship Management
Award ceremonies
Die Preisträger der 28. Ausschreibung des
Umweltpreises der Sparkasse
Der stellvertretende SüdwestmetallVorsitzende Dr. Rainer Dulger bei seiner
Ansprache
7
22.07.2011
Die Preisträger der 29.
Ausschreibung des
Umweltpreises der Sparkasse
Die Preisträger des SüdwestmetallFörderpreises 2008
Herr Huber Vorsitzender der
Sparkasse Karlsruhe
Der Vorsitzende der S&G AG
Herr Ritz mit der Preisträgerin
des 1. Preises
Relationship Management
KIT-Alumni
Founded with 300 alumni in 1996 as „AlumniKaTH“; today
17.500 Alumni in total
Nearly 2.000 Alumni live in 100 countries and are organized
into 17 international KIT-Alumniclubs
Who is an alumni? Graduates, students spending some
time at KIT, former colleagues, emeriti
Goal
By keeping the bonds to our alumni (care, information, etc.)
we create a strong commitment to KIT…
…commited alumni may be interested in KIT´s future and
may be ready to give financial support
8
22.07.2011
Relationship Management
KIT-Alumni: Portfolio
publications
International reunions
Third party funds, donations
Trips and events
17 international clubs
Data care and requests
Website and online portal
Monthly newsletter
9
22.07.2011
Relationship Management
Masterfolie
(über: Ansicht – Master – Folienmaster)
Die Masterfolie wird genutzt, um grundlegende Elemente
der Präsentation festzulegen und ggf. zu ändern.
Folgende Elemente können Sie in der Normalansicht
individuell eintragen:
Inhaltsbereich:
Präsentationsüberschrift
Unterüberschrift
Fakultätsbezeichnung
Bildaustausch (graue Lasche am rechten Folienrand – zum leichteren
Austausch)
Fußzeile (über: Ansicht – Kopf- und Fußzeile)
10
22.07.2011
Relationship Management
KIT-Sponsoring
Selling of the „brand“ KIT to companies
„Image transfer“
Development of sponsoring concepts and tools
Agreement negotiations
Customer Care
11
22.07.2011
Relationship Management
Sponsoring-Portfolio
Sponsoring for real
estate
Sponsoring for
lecture halls
Projects
Backpack for first
semester students
KIT-Card
Internal consulting
Sponsoring for events
12
22.07.2011
Relationship Management
KIT-Fundraising
Our aim is to raise additional funds by relationship
management
Two approaches: Philanthropic Fundraising (classical) and
Sponsoring (business relationship)
13
22.07.2011
Relationship Management
Portfolio Fundraising
Development of large
projects
KIT-Foundation
Deutschlandstipendium
14
22.07.2011
VIP-programs
Events
Internal consulting
www.fundraising.kit.edu
Relationship Management
Relationship Management (RSM)
contact details
Bureaus at Vincenz-Prießnitz-Str. 1
(Campus East)
Dr. Dennis Nitsche
Head of Relationship Management
Email: [email protected]
Tel: 0721-608 42037
Diana Knoch
Head of CareerService
E-Mail: [email protected]
Tel: 0721-608 5665
Birgit Schabert
Head of Foundations & Awards
E-Mail: [email protected]
Tel: 0721-608 5462
Claudia Reichert
Head of KIT-Alumni
E-Mail: [email protected]
Tel: 0721-608 6999
Website:
www.rsm.kit.edu (RSM)
Julia Nowack
Head of Sponsoring
E-Mail: [email protected]
Tel: 0721-608 6987
15
22.07.2011
Relationship Management