Overview
Transcrição
Overview
European Retail Profile 2011 Lisbon Overview Lisbon is the capital and largest city in Portugal – it is also the most important retail destination. The surrounding region is the wealthiest in the country. Location/ 30-Minute Drive Time Study Area Information Study Area Population Study Area Purchasing Power / Capita Lisbon City Profile Ranking* 2,603,012 21st Chiado 44 High Street: Shopping centres are preferred to the high street by the Lisbon shopper, with Colombo and Vasco da Gama some of the most popular schemes in the area. Nevertheless, there are some well-established high street locations such as Chiado, which is the most sought-after by both shoppers and retailers due to its diverse offer, and also Avenida de Liberdade and Rua Castilho which host some luxury brands. The Avenues António Augusto Aguiar, República and Guerra Junqueiro are also popular and feature a good range of multiple and local retailers including an El Corte Inglés department store to the northern end of Augusto Aguiar. International brands continue to target the best schemes with Prada, Filthy Rich, Custo Barcelona and Muji, all starting their Portuguese expansions here. €13,158 th GDP Forecast 2010 to 2015 (% pa) 0.20% 52nd Consumer Spending Forecast 2010 to 2015 (% pa) -1.07% 51st 122 18th Cross-Border Retailer Attractiveness Index* (Average = 100) *based on analysis of 55 European cities GDP & Consumer Spending source: Oxford Economics 2011. Study Area source: MBI 2010. Key Retail Entrants During 2010 / 2011 High Street Prime Rental Information for Chiado Prime Rent (€/sq m/year) Short-Term Rental Forecast €960 Slightly decreasing Prada Marc Jacobs Demand on the high street is high but the supply of quality units is very limited. This should see prime rents remain at €80/sq m/ month. Zadig & Voltaire Fly London Yo! Sushi Shopping Centres: In shopping centres, retail performance indicators remain positive. Professional management and positive leasing strategies have ensured a continued strong performance of the major shopping centres. The feedback from operators indicates declines in sales, supporting the more sombre prospects of some macro-economic indicators. In terms of shopping centre development, Barreiro Retail Planet opened in November 2010 anchored by Decathlon, Jumbo and AKI. Aqua Portimão opened in April 2011 and also features a Jumbo hypermarket along with Primark and H&M. Forum Sintra opened in April 2011 and is anchored by hypermarket chain Pingo Doce, Zara, Primark, H&M, SportZone and C&A. Colombo Opening Year GLA (sq m) Location Key Anchors/Tenants Dolce Vita Tejo 2009 122,000 Edge of Town Jumbo, Box, Leroy Merlin, Primark, El Corte Inglés Oportunidades, H&M, Zara Colombo 1997 119,958 City Centre Continente, Zara, H&M, C&A, Worten, Cortefiel, Area, AKI 26.9 Almada Forum 2002 78,815 Edge of Town Jumbo, Fnac, Zara, H&M, SportZone, C&A, Cortefiel, Toys R’Us 17.1 Cascais Shopping 1991 73,515 Edge of Town Continente, Zara, H&M, Fnac, C&A, Conforama, Toys R’Us, Area 12.3 Vasco da Gama 1999 48,851 City Centre Continente, Fnac, Zara, C&A, H&M, SportZone 23.1 Oeiras Parque 1998 34,479 Edge of Town Continente, Zara, SportZone, Zon Lusomundo, Worten 8.8 Shopping Centre 62 Annual Visitors (Million) - Tivoli Forum 6 Picoas Plaza 4 5 3 Monumental Atrium Saldanha 1 2 €720 Railway Station Tram / Metro Station Prime Rent 5 iad o € Ch €960 Hermes, FNAC, Pull&Bear, Geox, Sisley, Pepe Jeans, Colcci, El Caballo, Boss, Diesel, Hugo Store, Benetton, Custo Barcelona, Starbucs, G-Star, Fornarina +351 121 358 32 32 +44 20 7852 4623 +44 20 7399 5940 Shopping Centre/ Department Store Zillian 4 Ermenegildo Zegna Mont Blanc ade erd Jones Lang LaSalle Contacts Patricia Araújo, Retail Agency Portugal James Dolphin, Head of EMEA Retail Agency Julie Collins, EMEA Retail Research Nespresso €840 Tod’s ib aL Globe d ar gui oA t s gu Au C&A nio ntó GANT Av. Zara Aerosoles Massimo Dutti Jean Louis David A v. A Lanidor Burberry 6 Hugo Boss Zara Stephanel Armanni Vilebrequin C.Herrera Louis Vuitton El Corte Inglês Monceau Fleurs Lanidor 1 €720 Prada Dolce & Gabana Trussardi 3 2 Wesley Massimo Dutti Av. Da República Saldanha Residence Armazéns Chiado Chicco Mango Gu Cortefiel A. iro ue nq u aJ err Stephanel €600 C&A Zara Market Profile – Lisbon 2011 [email protected] [email protected] [email protected] COPYRIGHT © JONES LANG LASALLE IP, INC. 2011. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means without prior written consent of Jones Lang LaSalle. It is based on material that we believe to be reliable. Whilst every effort has been made to ensure its accuracy, we cannot offer any warranty that it contains no factual errors. We would like to be told of any such errors in order to correct them. 63